Any idea, regardless of how unique, has little value without the right context and application. This course offers real-world execution and implementation strategies specifically focused on new products and services. You will learn how to develop a credible value proposition, plan a workable go-to-market strategy, and pursue proven product development approaches that deliver on the product-market-fit.
Topic areas include:
- Key questions that your go-to-market strategy should always answer
- Essential elements of effective planning, and what benefits to expect
- How to create product functionality that customers will want and pay for
- Best practices for end-to-end Product Development Execution, and more
- $995 per online course
Continuing Education Units
By completing this course, you’ll earn 1 Continuing Education Unit (CEU). CEUs cannot be applied toward any Stanford degree. CEU transferability is subject to the receiving institution’s policies.
Record of Completion
When you complete each course, you’ll receive an email with a link to download your Record of Completion. This email will be sent to the address you provide in your mystanfordconnection within 3 business days of course completion.
Please contact us at firstname.lastname@example.org.